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Annual Wholesale Trade Survey
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The Annual Wholesale Trade Survey (AWTS) is conducted each year to produce national estimates of total annual sales, e-commerce sales, end-of-year inventories, purchases, total operating expenses, gross margins, and commissions for wholesale trade activities in the US (by type of operation and industry). Additionally, in survey years ending in "2" and "7," AWTS generates detailed operating expenses estimates. Title 13 of the United States Code authorizes the Census Bureau to conduct this survey and provides for mandatory responses. Merchant wholesalers provide data on sales, e-commerce, end-of-year inventories, inventory valuation methods, inventories held outside the US, purchases, and total operating expenses. Sales tax and detailed expense items are also requested in survey years ending in "2" and "7." However, manufacturers’ sales branches and offices (MSBOs), which fall under the merchant wholesale category, do not receive questions about purchases or detailed operating expenses. Agents, brokers, and electronic markets (AGBRs) provide data on sales, sales on own account, sales made on the account of others, commissions, e-commerce, purchases, and total operating expenses. These companies are not asked to supply sales tax or detailed expense information in survey years ending in "2" and "7." The survey's target population consists of all US firms with paid employees that are primarily engaged in wholesale trade, as defined by the North American Industry Classification System (NAICS).
Detailed Methodology
The sample consists of approximately 8,400 firms (6,700 merchant wholesalers, excluding MSBOs; 1,000 MSBOs; and 700 AGBRs). Detailed information about the sample (e.g., frame, design, maintenance, etc.) can be found at https://www.census.gov/programs-surveys/awts/technical-documentation/methodology.html.
AWTS provides estimates that are more timely than those generated via the Economic Census, which collects and produces data on years ending in "2" and "7," and more detailed than those produced through the Monthly Wholesale Trade Survey (MWTS), which is conducted each month.
To link to external business data, also request County Business Patterns Business Register. ALPHA/FIRMID/OALPHA are Census firm identifiers. PPN is Permanent Plant Number, a Census establishment identifier that can link longitudinally.